Newburgh, NY - With a history of delivering superior software, unmatched service, reliable operational support and the industry's best hardware, CRS is a recognized leader in serving the technology needs of retailers.

When CRS needed a new website design they looked to FullFX to provide what they needed: A customized website that could be updated by their marketing team. This turned out to be a perfect match. CRS was in preparation to release the following news:

" CRS Retail Systems, Inc., market-leading provider of retail software for point-of-sale (POS), store operations, and retail analytics, today announced that it has acquired Lynnwood, WA-based Apropos Retail, a premier provider of chain retail management systems for specialty store and general merchandise retailers."

The last update to CRSretail.com was done almost 3 years ago and was a conveluted PHP nightmare for the company. XML, PHP, HTML and more made this site nearly impossible to update in a timely manner. CRS's marketing team wanted something easy and quick that could update their website without the need for a master web developer. With the news of the aquisition of Apropos Retail the company also wanted a fresh new look that was more inline with their more modern marketing campaigns. Again, the answer was FullFX.

The new site allowes CRS to update 90% of their content in real time. As an added layer against mistypes CRS runs a qa environment that can update production systems automattically when changes have been approved. FXLive! concepts and technology were applied to the design and implementation of this system.

For a look at the new CRS website, visit http://www.crsretail.com.